The Flock Blog

What is a bounce rate? In layman's terms, a bounce rate is a measurement of whether visitors who arrive at your website actually stay to look around or whether they instantly hit the back button as soon as they get there. 

You know what I mean:

Wow, the last quarter of 2011 has been insane for our small team.

Looking forward to 2012, we are going to be doing some brainstorming this month about where we want to go over the next year.

As you probably know, we have a lot of irons in the fire. In addition to the web projects that we do for our clients, we run our own web projects, like selling online training material and subscriptions to membership websites in a wide variety of niches.

I am always surprised when I come across bigwigs in the online space using our preferred little shopping cart system for small-scale digital downloads, E-Junkie.

There is a common thought process in the internet marketing niche that you should focus on building traffic and then, once you’ve got a ton of traffic, then you should figure out “monetization” strategies and how to make income online. It’s as though recouping your costs (time +/or money) is simply an afterthought.